The Offer
The ABC of
Business Alchemy
Three elements. One movement. Touching the leader, the company as a living organism, and the people who carry it — all at once.
A, B, and C don't follow each other — they're intertwined. While you unfold as a leader in the Academy, we simultaneously work on the strategy and development of your company. And throughout the entire journey, the Community is right there beside you.
The Leader
The leader as the starting pointMost leadership programs focus on strategy, skills or tools. The Business Alchemy Academy starts somewhere else: with the leader themselves.
When the leader evolves, the organization evolves with hem.
BBusinessThe Company
The company as a living systemA structured journey that begins with the CEO, extends to the leadership team, and impacts the organization and beyond. Turning clarity into a shared story and collective action.
We stand beside you. From the first steps toward clarity, all the way through the full transformation.
CCommunityThe Circle
Leaders who connect and grow togetherThere are very few places where CEOs can just be themselves and connect as humans.
Futureproof leadership is not something you carry alone.
Academy
Lead from who you are, not from what's expected.The leader as the starting point
Think of the business leaders you most respect. The ones who inspire you. What do they have in common? Not the most knowledge, or the hardest work ethic, or the longest list of skills. Something else entirely. They are fully themselves. Grounded. When they speak — or choose not to — it carries weight. They inspire not through authority, but through presence. And they connect people around a shared purpose.
That’s what we call: leading from clarity, confidence, and connection. And it doesn't come from the outside. It comes from within.
That's where the Academy begins.
The Academy-journey unfolds in three movements:
What a typical trajectory looks like
Over the course of a year, a small group of 8 to 12 business leaders gathers for 13 days offsite in total, sometimes a single day, sometimes three or four in a row. Always in a homely, inspiring setting where you can step out of the daily pressure and fully be yourself. The work is partly cognitive, largely experiential. Bodywork, breathwork, honest exchange between peers. Guided by professional trainers who have walked this path themselves. But the Academy doesn't stop when the offsite days end. Between sessions, the insights find their way into your daily life and leadership. Not as techniques to apply, rather as a way of living and leading that gradually becomes your own. By the end of the year, it's not a program you completed. It's who you've become, and actually: who you’ve always been.
Business
Create a clear and shared story to lead your company to the next level.The company as a living system
Think about the last time you sat in a leadership team meeting that went nowhere. The same topics, the same tensions, the same faces carefully saying the right things. You leave with a list of actions nobody will follow up on. And somewhere on the drive home, you think: we're not moving.
It's not a strategy problem. It's not a people problem. It's a clarity problem. And clarity, at that level, is not something you can solve alone or from inside the system you're trying to change.
That's where the Business Program begins.
Over 12 to 18 months, we work alongside you — at eye level. First with you as CEO, then with your leadership team, then with the company as a whole. Three phases, one movement.
What a typical trajectory looks like
Over 12 to 18 months, the journey unfolds in four concrete moments — with a steady rhythm in between.
It starts with three intensive days with the CEO alone. No team, no agenda to manage. Just a conversation but one with structure underneath it, and someone who knows how it feels, listening in a way you're not used to. Not waiting to respond. Actually listening to understand. You start with the business: markets, strategy, the operating model. Familiar ground. But the questions go somewhere else. Not 'what's your market share', but 'what are you not seeing that your competitors might be?' Not 'what's your strategy', but 'where does it fall apart when reality hits?' You find yourself being more honest than you planned to be. By the end of those three days, you don't have all the answers. But you have something better: you can see the whole system, clearly, for the first time. Where you used to see only constraints, you start to see possibilities. Where you felt stuck, you feel movement. From there, three workshop days bring the leadership team in — moving from diagnosis to a shared direction everyone can stand behind. Then a two-day transformation offsite with the management team. And from that point, a quarterly rhythm takes over: two to three days per quarter around a specific theme: culture, innovation, or whatever lever matters most right now. Between all of it: weekly follow-up calls with the CEO and deep dives where needed. Because transformation doesn't happen in the offsite days alone, it happens in what you do with them.
Community
A place where you don't need to wear a mask.Leaders who connect and grow together
There are very few places where CEOs can just be themselves and connect as humans.
In the Community, we create that place. A circle of leaders who dare to leave their ego at the door and honestly share what's working and what's not.
Live, in a setting that breathes calm. With room for nature, conversation, silence, and inspiration from other thought leaders.
How We Work
Through the contexts we create and by who we are, you can truly be yourself.
Homecoming
Real clarity, confidence, and connection don't emerge from pressure or push. They emerge when you feel at home — in yourself, and in the space around you.
That's why every session, whether Academy, Business, or Community, takes place in a setting that feels like home. Not a boardroom. A place that breathes calm and invites you to land.
When you're fully present in yourself, something shifts. When you land, things begin to move.
The Role of the Business Alchemist
An Business Alchemist doesn't fix you. There's nothing to fix.
We bring decades of experience — in business leadership and in personal development — but we don't come with an agenda for who you should become. We stay fully grounded in ourselves, so you can do the same. We ask questions. We hold up a mirror. We create the conditions.
Because we believe development is a natural process. It unfolds on its own — once the right context exists. You are already whole. Our job is not to change you — it's to help you remember that.
Embodiment
Transformation isn't only cognitive. It lives in the body.
That's why breathwork and meditation are woven throughout every element of the journey — not as add-ons, but as the foundation. Before we think, we arrive. Before we perform, we become present.
Because real change doesn't happen in the mind alone. It happens when the whole person shows up — grounded, open, and fully here.
Presence before performance. Always.
Want to see and feel this yourself?
Join our CEO Experience Day and come home — for a day.